早已不打NBA 喬丹球鞋仍熱賣

（中央社記者顏伶如波特蘭30日專電）前美國職籃天王巨星喬丹告別NBA雖已多年，但他與耐吉從1984年起合作的個人品牌Air Jordan球鞋，到現在卻依然熱賣。
知名運動品牌耐吉（Nike）1984年與喬丹（Michael Jordan）合作，為他推出名稱為Jordans的個人專屬球鞋。1985年起，喬丹鞋全面進軍球鞋市場，吸引不少球迷搶購。如今在eBay拍賣網站上，有些賣家拍賣1985年第一代喬丹鞋的價格，從數百美元到4500美元起跳不等。
根據媒體報導，如今喬丹鞋與相關週邊產品，每年約有20億美元的銷售業績。
回顧30年來喬丹鞋一路熱賣的實例，喬丹接受今天的「今日美國報」（USA Today）專訪時表示，自己並不知道怎麼解釋這款球鞋的成功原因，也不知道有任何人可以解釋，「如果有人知道原因，或者可以複製這個案例，到現在早就已經做出來了。」
他表示，喬丹鞋市場反應熱絡，讓他覺得很棒，「對我來說，它將比喬丹這個人會更轟動。若以我打籃球的時間來算，它將超過我的球場生涯。它將會持續在市場上擁有一席之地。」1041001
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Dwight Howard can opt out of his Houston Rockets contract at the end of the 2015-16 NBA season and test the waters of free agency.





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Omnisport


2015年10月1日週四 台北標準時間上午8時12分


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